Strategic Planning

Strategic planning is simply an orderly way to assess the current situation, determine needs and priorities, and chart a course for the future.

Organizations frequently embark on strategic planning to formulate 3-5 year plans to guide program development and resource allocations. Coalitions and government entities look to strategic planning when faced with difficult and complex challenges that can’t be addressed in a ‘business as usual’ way.

Good strategic planning requires a mix of excellent technical skills – in group facilitation, research, and plan development – and leadership that can keep participants focused and energized.

These are the ingredients of good strategic planning:

  • Careful listening to all of the involved stakeholders.
  • Comprehensive assessment of the ‘lay of the land’ – needs data, programs and policies, and current issues.
  • Inclusion of key stakeholders in active reflection and discussion throughout the process.
  • Attention to best practices and program models from across the country.
  • Commitment to priority-setting and forward movement.
  • Clear plans that chart action and support accountability.

Wilberg Community Planning LLC has an established track record in strategic planning for individual organizations and coalitions. Often, groups will seek out Wilberg Community Planning when they are challenged by a new problem or task that seems beyond their capability. Sometimes, an opportunity is presented – for funding or policy change – that can only be pursued if a group comes together with a plan.

Examples of strategic plans developed by Wilberg Community Planning:

  • Milwaukee County GAMP (General Assistance Medical Program) Redesign Plan
  • City of Milwaukee Lead Poisoning Prevention Plan
  • Neighborhood Revitalization Strategy Area Plan, Sheboygan, Wisconsin
  • Milwaukee County Delinquency Services Focus Program Redesign
  • Milwaukee Continuum of Care Annual Work Plans (Exhibit 1)

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